June 15, 2018
Tesla, Psychology, and the Cost of Scrap
Tesla’s Challenges: The Psychology of Waste and Loss
There’s a psychological concept called the frequency illusion, or recency bias, which suggests that once we experience something, we suddenly begin to notice it everywhere. This idea, which is similar to confirmation bias, can shape how we see the world around us. Recently, I found myself thinking about this when a client and I discussed Tesla—and it led me to an interesting story from Business Insider.
Tesla’s Model 3: A Lesson in Waste
Tesla’s ambitious production of the Model 3 has resulted in a significant amount of waste and financial loss. According to reports, the company is burning through cash at a rapid rate. What’s particularly striking is how Tesla measures its scrap costs, comparing them to quirky analogies like the number of Subway footlong sandwiches it could buy. In one example, it took the company 137.11 miles of sandwiches to equal the cost of scrap.
While it’s common in financial circles to use humor or analogies to put numbers into perspective, this comparison raises a serious issue. With Tesla’s $709.6 million loss in the first quarter, one has to wonder whether this is a serious effort to contextualize the numbers or just a way to distract from a more troubling reality. It reminds me of a client I had once who measured his portfolio gains in Kubota Tractors—as in, “We’re up 3 Kubotas on the year!” It was a quirky way to make a connection to the financial results, but in both cases, the underlying numbers point to something much more substantial.
Twitter’s S&P Inclusion: A Financial Ripple Effect
Speaking of quirky financial stories, there’s the case of Twitter joining the S&P 500 index. As soon as the announcement was made, Twitter’s stock jumped by 13%. This uptick can be attributed to index funds, which now had to purchase Twitter’s stock as part of their holdings. For some retail investors, this could be an example of the efficient market hypothesis—which holds that all available information is already priced into the stock. However, there’s more going on behind the scenes.
Before the S&P announcement, many companies, including Twitter, often sell stock in advance or issue convertible notes in preparation for a potential index inclusion. So, while the jump in Twitter’s stock price is a fascinating financial moment, it also highlights the intricate dance between fund management, market psychology, and trading strategies.
Psychology in Finance: The Influence of Numbers and Perceptions
Both of these stories—Tesla’s wasteful spending and Twitter’s rise—illustrate the profound psychological impact of numbers and decisions in finance. Whether it’s the quirky Subway sandwich analogy used by Tesla or the market rush that follows a company’s inclusion in a major index, the way people interpret and react to these numbers shapes the broader financial landscape.
In the end, what we see—and how we interpret it—can be just as important as the actual numbers themselves. Whether it’s a Kubota tractor, a Subway sandwich, or a Twitter stock surge, the psychology behind financial decisions plays a significant role in shaping investor behavior.
Also,
- For Vanguard Employees’ Own Retirement Fund, The Firm Will No Longer Offer Its Signature S&P 500 Index Fund
- Wells Fargo Not Alone: OCC Finds Sales Abuses at Other Banks
- Please Don’t Rate Your Waitress 4/5
- A Case for Owning Euro-Zone Shares
- Smart Beta Performance Isn’t Worth the Cost
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